Social Media Marketing (SMM)

Social Media Marketing is a set of actions to apply social networks for the promotion of companies and solving other business problems. SMM, or Social Media Marketing, means communication with the future consumer through social networks and is an integral step in the integrated promotion of sites. Specialists who are engaged in promotion in social networks are called SMM-specialists, or content managers.

SMM promotion in social networks is one of the most effective ways to pinpoint the target audience, increase the credibility of the company, create a positive reputation and brand visibility. The principle of SMM is based on the creation of text, visual or multimedia messages, which are further distributed through social networks without the direct participation of the manager (likes, reposts, comments). Nowadays an effective method of promoting a company through social networks is to create a representative office of a company, e.g. a group, a page, a community, a blog on various platforms (Instagram, Facebook, Twitter, YouTube, etc.). SMM promotion in social networks is carried out by an SMM specialist, or through teamwork involving your company’s employees (to share news and events from the company’s life timely, provide feedback), photographers and copywriters. A professional SMM specialist creates content plans, publishes new materials in social networks, analyzes user involvement, analyzes the strategy of managing competitors’ pages, works with the audience, uses tools from various social networks effectively to conduct promotional campaigns and manage targeted advertising, creates and promotes events, neutralizes negative attitudes of users, monitors timely response to comments and questions, optimizes each post in accordance with the requirements of different social networking platforms. SMM specialist must have the skills to write quality texts for publications, or a copywriter may be involved.

Webstudio JUMP.Team performs professional SMM in social networks on turnkey basis. Our SMM-specialists, who have over 9 years of experience guarantee the quality of the performed work and project`s conformance with the current tendencies. The collaboration with JUMP.Team – it`s you online in orbit of a successful business.

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